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The Story Behind Beaux Beaux Cosmetics is an innovative forward thinking cosmetics line committed to ingredient transparency and dedicated to providing safe and nontoxic high-definition beauty products formulated without the endocrine disruptors, petrochemicals or cheap fillers. Beaux Cosmetics was born out of the desire to provide not only effective, high—performance beauty products but also unquestionably safe, nontoxic and affordable products. The line stands out for its innovative makeup products formulated without parabens, sulfate detergents, talc, phthalates, GMOs, or synthetic fragrances. The brand was created by attorney and former makeup artist Shauneen Militello and is based in Los Angeles, California. The company was inspired by Shauneen's father, an administrative member of the U.S. Environmental Protection Agency (USEPA) and California Environmental Protection Agency (Cal-EPA), who discovered that nearly all of her high-end makeup and drugstore beauty products contained a common mixture of toxic ingredients prohibited and restricted from use in cosmetics in other countries, including hundreds of chemicals and contaminants known or suspected to cause cancer, genetic mutation, reproductive harm or birth defects. Concerned about poorly regulated products laden with questionable chemical ingredients, Shauneen was drawn into generating a solution. After finding that the “natural” product alternatives were lacking in quality and couldn’t achieve the same results as their chemical-laden counterparts, Shauneen began the journey of creating a line of safe, nontoxic, high-performance beauty products. Thousands of productions and formulations later, Beaux Cosmetics was born. Beaux's Mission We are on a mission to provide higher quality products that honor your body and wellness. We believe the consumer should have the power to choose what products they apply to their largest organ – the skin. Since the skin absorbs almost EVERYTHING applied to it, we are fixated on making everyday makeup products as safe as possible and educating, engaging, and empowering consumers about safe beauty products and practices. Please read our Ingredient Guide where we help decode confusing ingredient lists and product labels - we believe that by educating the consumer, we let shoppers make a meaningful decision as to what they purchase. The Ugly Side of the Beauty Industry Do you know what the term “natural” or “nontoxic” means on cosmetic labels? Absolutely nothing when it comes to protecting your body from hazardous chemicals! Aside from no enforcement of the use of these terms or any defined definition, many ingredients that are “natural” or “nontoxic” are not safe. While Europe and Canada have banned hundreds of “natural” and “nontoxic” ingredients common in virtually all conventional U.S. beauty products, the U.S. has banned a mere 8. Due to a combination of lax cosmetic regulations and big cosmetic companies being heavily invested in current formulations that are in thousands of retailers worldwide, consumers are unknowingly exposing their bodies to hundreds of toxic ingredients known to increase risks of cancer, birth defects, and interrupt the central nervous system. Our products are formulated WITHOUT known toxic ingredients, cheap fillers, or irritants and most of our products feature. •NO PARABENS•NO SULFATES•NO GMOS•NO PETROCHEMICALS•NO FD&C DYES•NO TALC•NO BISMUTH OXYCHLORIDE•NO GLUTEN•NO PHTHLATES•NO ANIMAL BY PRODUCTS•NO ANIMAL TESTING•NO SYNTHETIC FRAGRANCES